Shinola. Commitment to quality.
Originally hailing from Rochester, NY, Shinola was first and foremost a shoe polish company from 1907 to 1960.
Recently brought back to life by Shinola/Detroit LLC, it now also manufactures watches, bicycles and leather goods. Along with its rich American pedigree, Shinola is doing something rather unique; handmaking watches in the United States right down to the quartz movement within. A beautiful new American classic.
Little known fact, the lightning bolt on Shinola's watches signify their commitment to quality.