Birkenstock actually has quite a history. It all began in 1774 with German engineer Johann Adam Birkenstock envisioning a world where people had comfortable footwear with supportive footbeds and insoles laying the foundation for the same technology of today.
The modern Birkenstock sandal began as the “fitness sandal” in 1960 and with its ergonomic design effectively restoring balanced posture to the entire body starting with your feet. Dramatic life improvements by wearing sandals? It seems so obviously awesome, how could it not be true?